New Head of Marketing & Sales: Jean-Louis Keraudren
Jean-Louis Keraudren took over the newly created management position of Head of Marketing & Sales at Swiss sliding hardware manufacturer Hawa Sliding Solutions AG on January 1, 2023. He will report directly to CEO Ezequiel Di Claudio.
Keraudren comes from Hilti AG, where he managed various marketing and sales areas from the company headquarters in Liechtenstein and also other European locations. The mechanical engineer and business economist started to work for Hawa in September 2022 as a management member responsible for sales.
“I am looking forward to further developing the Hawa family-run company together with colleagues in the new Marketing & Sales area, and making my contribution towards retaining the company’s corporate values”, says Keraudren. He is bringing more than 20 years of experience in sales and marketing into his position at Hawa, which was gained internationally in various positions in the construction industry and the trade.
Ready for the increasing challenges of the market
Hawa is preparing itself for the current economic situation with the streamlined organizational structure. By merging the marketing and sales areas under the management of Jean-Louis Keraudren and trimming down the management level, Hawa is gaining the quality and speed that are needed to tackle the multi-layered challenges of the market.