AWISA, Sydney: Successful première
Hawa Sliding Solutions had its own booth and trade fair team at the AWISA in Sydney. The new subsidiary in Singapore was in charge during the successful appearance in Australia
Hawa Sliding Solutions left a lasting impression at its first solo appearance at the AWISA industrial trade fair in Sydney, Australia, from 4th to 7th July 2018. Reinforced by employees from the new subsidiary in Singapore, the team exhibited the latest sliding door systems HAWA-Folding Concepta «new version», EKU-Frontino 20, HAWA-Variofold 80 H and EKU-Clipo on the approximately 50 m2 of the trade fair booth.
After the trade fair, Mark Micallef, National Brand Manager of the Hawa Sliding Solutions APAC Pte. Ltd. sales company in Singapore, was impressed by the response and the new contacts which had been made. “The AWISA lived up to its good reputation. We had a full house on every day of the trade fair, and were therefore able to bring our sliding solutions and the advantages thereof closer to an interested specialist public,” he said.
120 exhibitors from all over the world exhibited their products on an area of 28,000 m2 at the long-established trade fair. The AWISA was therefore once again a must-visit event for all companies in the woodworking industry, the joinery trade, for architects and other companies and professions related to the industry.
Hawa's self-confident appearance in Australia fits in well with the consistent growth trend which is being followed by the company management by means of closer proximity to the market. The opening of the subsidiary in Singapore with its modern showroom in September 2017 was just the first milestone of the company's expansion in the Asian and Pacific market and its outstanding growth rates.